In the midst of the biggest upheaval the Ethereum network has ever seen, the multicolored side of the industry has continued to innovate. As a result, mind-bending psychedelic NFT collection, Doodles, has raised a whopping $54 million in funding, taking its overall company valuation up to an eye-popping $704 million.
Doodles raised the bulk of the funds through forward-thinking venture capital firm, Seven Seven Six, with additional support provided by the likes of 10T Holdings, Acrew Capital, and FTX Ventures. All the while, demonstrating the sheer investment potential that pervades the NFT industry.
Going forward, the mighty Doodles will use the funds to expand its operations in all directions, achieving this by exploring potential opportunities in the music, culture, and entertainment sectors. Additionally, it will employ an extra 19 members of staff to push the dream forwards. Therefore, those with a love for all things pastel can keep eye on the Doodles website for its forthcoming ‘job opportunities section.
Following the announcement, sales activity within the Doodles collection soared by 700%, with the floor price following suit and currently residing at a healthy 7.15 ETH. All in all, marking a key tipping point in the development of Doodles, one of the top collections in the NFT space.